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VDS Announces Release of GenArts
"Sapphire Plug-Ins for Synapse" on Quantel's generationQ Range

MELVILLE, NY, January 28, 2004 - VDS, a leading developer of broadcast automation software, content design applications and plug-in products, announces the release of GenArts "Sapphire Plug-ins for Synapse" on Quantel's generationQ range of products. Synapse is VDS' proprietary plug-in product designed to support After Effects plug-ins within the Quantel user interface. VDS now offers six distinctive plug-in packages called Neuron Bundles for Synapse, each offering an array of dramatic effects.

"GenerationQ customers have been asking for Sapphire Plug-ins since we first released Synapse," comments D.R. Worthington, Director of Marketing and Product Development at VDS. "Several of our customers have been beta testing Sapphire Plug-ins over the past months and in addition to hearing very positive feedback from the generationQ operators, we have already received many advanced orders."

Sapphire Plug-ins provide digital artists with a collection of over 175 state-of-the-art image processing and synthesis effects. Sapphire Plug-ins offer a comprehensive suite of tools and effects that can transform any film or video clip. They are resolution-independent and include multi-processor support for faster rendering. Effects in the package range from everyday tools such as Glows, EdgeRays, LensFlare, Glint, Blurs and RackDefocus, to more exotic effects like Lightning, FlysEye, JpegDamage, HalfTone and Textures.

"The Quantel community has been eagerly awaiting the addition of GenArts' high-end, versatile Sapphire Plug-ins to the generationQ range of products. We are impressed that VDS has gotten all of our effects to work so quickly, and pleased that they will now be available to this entire group of talented artists and editors," said Karl Sims, President of GenArts, Inc.

"Sapphire Plug-ins have always been popular with Quantel users," says Tony Bellamy, Product Manager - Graphics at Quantel. "It is really great that we can offer them once again through VDS's innovative Synapse engine and the Neuron bundles. The list of available plug-ins through VDS is huge and ever growing."

All new Quantel generationQ products will be shipping with trial versions of Synapse and Neurons bundles already installed. As Synapse and Neurons are compatible with the entire generationQ product range, they are very attractive additions to any Quantel customer interested in expanding their system's capabilities.

About VDS
VDS is committed to providing automation and content design tools for the broadcast, cable television, internet, and post production markets. VDS designs products for the automated control of broadcast television systems, with an emphasis on graphics-related operations, content distribution and automation, and internet-to-video and video-to-internet systems. VDS content creation systems provide industry tools that deliver graphic design, universal file translation and integration capabilities.

About Quantel
Quantel is dedicated to creating new tools for the new digital age, covering everything from terrestrial and satellite television to broadband internet, DVD and d-cinema. Quantel's generationQ is a radical, all-encompassing, new concept that offers total scalability in both hardware and software across post production, graphics and broadcast for multiple resolution, team-working production environments.

About GenArts
Based in Cambridge, Mass., GenArts, Inc. is a premier provider of digital visual effects plug-ins for the film and video industry. Introduced in 1996, Sapphire Plug-ins have become an industry standard for high-end visual effects creation at leading studios, broadcast and post production facilities around the world. They are widely recognized for their unrivaled quality and ease-of-use, and have been used extensively to create an array of feature films such as The Lord of the Rings, The Matrix trilogy, Terminator 3, X-Men II, Daredevil, Star Wars-Episode I and II, Spider-Man, Ice Age, Pearl Harbor, Final Fantasy, Dinosaur, Titanic, Armageddon, Planet of the Apes, Contact, Star Trek and Godzilla. Additional GenArts product information can be found at: http://www.genarts.com.

For more information on Video Design Software, please contact:
 
 Marketing & Product Development:Sales:
 David-Ray WorthingtonSteve Papadakis
 Phone: 905-469-6333Phone: 631-249-4399
 Email: dr@videodesignsoftware.com Email: stevep@videodesignsoftware.com
 
For more information on Quantel, please contact:
 Roger Thornton
 Phone: +44 1635 48222
 Email: roger.thornton@quantel.com
 
For more information on GenArts, please contact:
 Kathryn Cree Bouchard
 Phone: 617-492-2888
 Email: kcree@ genarts.com