| ComingUps, a modular software component of VDS' AutoClips Titling and Branding Suite, dynamically generates and displays promo graphics based on what is ahead in the station's automation playlist.
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ComingUps offers a simple and streamlined means for engineering and creative staff to manage many types of promo and branding graphics, and control the programming rules that determine their playback. The Coming-Ups application can span multiple channels as well as multiple automation playlists within a broadcast facility, using a central relational database.
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Coming-Ups Defined |
ComingUps are graphics, usually designed in a lower third or sidebar format, which display information about one or more programs which are "Coming Up." This type of graphic is highly useful for expressing a station's identity, and keeping viewers tuned in.
The VDS automated "ComingUps" application supports static and animated graphics as well as program squeezeback if required.
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Manual ComingUps Are Difficult |
Manually creating coming-up promos is a repetitive, time-consuming process. Typically, an operator must review the day's schedule, create a separate graphic for each show, and either manually trigger each graphic at the correct time, or add countless special events to the automation playlist.
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Automated ComingUps Are Easy |
Creating coming-up promos in the VDS Titlng and Branding environment is as easy as choosing a graphic template, and marking off which programs should generate promos when they fall within the software's user-defined lookahead window.
Advanced scheduling tools allow for precise control of when and how the Coming-Ups will be shown. For example, the system might bring up a graphic when a show is 45, 15, and 5 minutes from airing, but only during program blocks, and only if there are no other automated graphics currently on air.
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Advanced Scheduling Means Flexibility |
ComingUps lets the operator create special event, date-based, and/or time-based rules to acheive unique effects which would be difficult if not impossible to acheive manually.
For example, one might define a set of shows that have a Valentine's Day theme, and make all ComingUps promos for those shows automatically use a special template if they are shown during the week of February 14th. Once you have this kind of control, the possibilities are endless.
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Part of the VDS Titling and Branding Suite |
ComingUps is part of the VDS Titling and Branding Suite, which supports fully automated clip titles for music videos, intelligent bugs, promos, and audio events that react to what is on air and what is scheduled ahead, providing a highly sophisticated method for branding and promo playback. Contact us to learn more about what automated, conditional playback of branding and promo graphics can do for your programming and broadcast facility.
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